The cornerstones of consultative selling in B2B
In times when products and services become more and more complex, consultative selling can be one of key sources of company’s competitive advantage in B2B sales.
In times when products and services become more and more complex, consultative selling can be one of key sources of company’s competitive advantage in B2B sales.
Part 1: directions of innovations
Part 2: new technologies in business models
Previous Business Ring interviews showed that business models of companies have to change flexibly if they are to survive in times of uncertainty and volatility. We talk with Leszek Wolany, a digital expert, about how and in what areas we can innovate in business models.